Wednesday 30 January 2008

JAMES DYSON 'Inside Out'



The Brief
To create brand awareness for James Dyson and produce an innovation which expands and promotes his career as a scientist and an engineer.

The Solution
We incorporated a mobile science and engineering tour to primary schools across the UK, teaching children the basic scientific concepts and principles based on the National Curriculum Key Stage 2 Science and Technology. It provided a fun, hands on experimental experience enabling children to interact with engineering  both inside and out!

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