Wednesday 30 January 2008

COMPUTER ARTS 'Think, Create & Show'


The Brief
To primarily produce the poster design and overall identity to promote the Computer Arts Graduate Showcase 2008 supplement. We were asked  to produce a visually stimulating and unorthodox approach to the student design world with an eye catching appeal. 

The Solution
We attempted to attract designers from every category through stage photography, producing a colourful array of creative components and subliminally depicting the journey of the design process. Starting at the brief through to idea generation, media experimentation, execution and publication. Our image was published in CA Magazine and distributed to all creative universities across the UK and Europe. 






Viral Movie
Alternative media was produced for the Graduate Showcase campaign. We created a stop frame animation which explores the production process of our journey. The movie is currently acting as a viral campaign on YouTube and Facebook featuring a URL address directing traffic to the CA website as a call for entries.

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